Van Tilburg Mode, a leading fashion retailer based in Nistelrode, has successfully transitioned to a new e-commerce platform, Scayle, to enhance their online customer experience. This case study explores how the brand managed to retain its existing features while introducing new ones, to ensure a seamless shopping experience that mirrors the in-store journey.
As a business with a prominent physical store, Van Tilburg Mode faced the challenge of aligning their online and offline experiences. Their existing e-commerce solution was built specifically for their ERP system, which had met their needs in the past. However, as they sought to improve the online customer experience, they began to encounter the limitations of their platform.
The solution was to adopt a new e-commerce platform, Scayle, which required careful integration to preserve existing features and add new ones. The transition was facilitated by Alumio, a scalable and flexible integration platform with advanced integration and monitoring capabilities. Alumio formed the core of their digital transformation, seamlessly connecting all separate systems such as the cash register, XPRT, Scayle, FashionCloud, and the email program.
- Smooth transition to a new e-commerce platform, retaining key features and adding new capabilities.
- Seamless integration between all systems.
- Ability to easily add or modify system connections in the future.
- Saving manual work, such as setting up mail flows, updating photos, or contacting suppliers for new stock.
- Helping customers choose the perfect outfit, as if they were in the store themselves.